Behind the scenes, we are helping fleet suppliers get their content seen by the right fleet prospects at the right time..
Fleet-Connection is unveiling our new fleet sales and marketing solution. Real Time Fleet Intelligence! Our innovative real-time campaigns empower fleet suppliers, dealers, OEMs, tire manufacturers, and safety professionals to reach fleets within 24 hours of accidents or violations. With an extensive range of over 1500 violation categories, three accident categories, and a network of 2 million fleets operating over 8 million trucks, vans, and trailers, we are set to deliver hyper-targeted, actionable content to fleets through continuous and automated email and social media campaigns.
The concept is simple and automated: You provide your email content to us and tell us which categories you want to target. We load it into our platform and any time a fleet has an incident that qualifies, we trigger an email to them with your message. We'll send you weekly summaries about how many emails were delivered and who engaged with your content! Most of our categories are delivering 10,000-20,000 qualified targetable prospects per month so there should be no shortage or solid leads for your sales team to follow up with on a weekly basis.
Our mission is clear - to help you connect with the Right Fleet at the Right Time! Join us, and let's ensure your message reaches the decision makers that matter most.
Data Centric Fleet Marketing In Action: Why it matters.
Ever wondered how data-driven insights can transform fleet marketing and drive business growth? Let’s dive into a real-world example that shows the power of being proactive in fleet marketing.
The Dashcam Dilemma: A Tale of Two Approaches:
Jill's Construction Company operates a fleet of 50 vehicles. Recently, they faced a costly accident that took a truck and driver off the road. Jack, the fleet manager, is frustrated by the need to replace the vehicle, and Jill, the owner, is fed up with these recurring incidents.
Scenario A: Reactive Response
In this scenario, a month goes by and things begin to settle down, Jack and Jill start searching online for solutions to prevent future accidents. They might stumble upon an article or they might find your company's sponsored content. Or they stumble across a lead generation platform offering various dashcam solutions. Jack and Jill fill out the form and immediately get called and emailed by your company along with 5-6 of your competitors. They buy a dashcam solution and you or one of your competitors is happy. You'll win a percentage of deals, but the competition is fierce, and your ROI is limited because it's a dashcam free-for-all now at Jill's Construction. The phone is ringing off the hook and there is a tsunami of emails coming in from everyone.
Scenario B: Proactive Engagement
Now, imagine this: A day or two after the accident, Fleet-Connection sends Jack and Jill a targeted email, showcasing how your dashcam solution can help reduce accidents by 30-50%, complete with your branding and contact information. You’re not just another aggressive telemarketer—you’re a real solution provider and the first to offer a solution before Jack and Jill have even started searching or realized that there is a solution. The result? Your company sees 10X more engagement with fleet decision-makers by delivering the right solutions at the right time. And then your sales team is engaging with hundreds of Jacks and Jills every month before they even think about going online or filling out a generic lead gen form. You are now a solution provider with a timely and needed product rather than one of a handful of telemarketers clamoring for attention. And best of all, your competitors never even had a chance to talk to Jack or Jill because you closed a deal before they were even shopping for a solution.
Drive Results with Data-Driven Fleet Marketing
Don’t wait for fleet decision makers to come to you. Be the proactive partner they need. Discover how you can leverage fleet data to connect with decision-makers when it matters most.
Our targeting data allows fleet marketers to focus on fleets using data points like violation history (updated every 24 hours), accident history (updated every 24 hours), along with fleet size info, vehicles in operation (by brand, model, GVW, and model year), trailers in operation (by brand, type, size, and model year), SIC and NAICS codes, geographic location, annual revenue, number of employees and drivers, and more.
The size of fleets in our list range from 1-100,000 vehicles. Our fleet data is verified and current. Whatever fleet size segment you are looking for, we can create a target audience that will boost your fleet sales and marketing performance.
SIC or NAICSS Codes will identify the types of fleets and fleet data so we can pull a list of trucking fleets, construction fleets, Oil and Gas fleets, Pest control, Recycling centers and waste fleets, towing services and more.
We know the make, model and year of each vehicle and trailer in each fleet. Use our fleet data to target your fleet sales and marketing program and find the right prospects.
Fleets who have had an accident or received a violation may be motivated to make changes to their fleet. This segment can be targeted on it's own or combine it with another segment. Our fleet data can revolutionize your fleet sales and marketing program.
If you have a new team in the Northwest and want to beef up their business, we can target that area. If your business only serves a 60 mile radius from a location we can do that too.
Every day a new fleet is born. We can focus on 20,000 fleets who are just getting started or who have been newly registered as a fleet. Get to them before they make critical decisions.
Our Fleet Safety Report Newsletter goes out to our list of over 100,000 fleets who have had an accident or received a safety violation within the last 90 days. You can send press releases for consideration to be included or you can sponsor with content or ads.
We have 6 regional one-day Safer Fleets Forum events that focus on both safety and efficiency. You can sponsor these events in regions where you have a sales team or want more business. These events are great for making new connections with engaged fleet professionals.
We can start at a specific location and create a geofence around each location marketing to nearby fleets within your range of service.
If you can only serve a specific class of vehicles, we can segment by vehicle class and size of fleet - for example we have 580,000 fleets with class 7-8 vehicles). If you know Peterbilt trucks (we have 144,560 fleets that own them) are perfect for your product, we can segment by brand. If you know fleets old trucks will be your best customer, we can segment by vehicle year.
Your product works well for construction fleets including electricians, plumbers and landscapers
- we have more than 30,000 fleets.
Tell us your ideal fleet segment and we will give you an idea of the size and cost to market to that audience for your project or company. There are no long contracts and very low minimum orders.
Sherb Brown
President
Call or text 310-713-2451
Michelle Mullen
Vice President
call or text 562-260-1772
Justin Miller
Vice President of Trucking
224-588-7320
Join the audience of over 100,000 recipients to the weekly Fleet Safety Report and prioritize safety!
Contact us today!
Sherb Brown, President, 310-713-2451, Sherb@Fleet-Connection.com
Michelle Mullen, Vice President, Sales, 562-260-1772, Michelle@fleet-connection.com
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